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US confidence in newspapers hits new low: poll

20 june 2013, 10:01
0
©AFP
©AFP
Confidence in newspapers has taken another hit among Americans, dropping to 23 percent, AFP reports according to a new survey.

That compares to confidence levels of 25 percent in 2012 and 28 percent in 2011, said the Gallup poll.

The latest figure is just above the all-time low of 22 percent in 2007, but the downward trend has been generally steady since 1979, when it stood at 51 percent.

Newspapers ranked near the bottom on a list of 16 societal institutions Gallup measured in the June 1-4 survey, released Monday.

Television news was tied with newspapers.

The only institutions television news and newspapers beat out this year are big business, organized labor, health maintenance organizations (HMOs) and the US Congress.

At the top of the list was the military, with confidence expressed by 76 percent in the survey, followed by small business at 65 percent and the police at 57 percent.

US confidence in television news was highest, at 46 percent, in 1993, when Gallup first asked about it.

Gallup said confidence in newspapers and television news has been slowly eroding for many years, but has worsened in recent years amid growth in Internet outlets and social media.

The polling firm said Facebook, which reached more than 100 million by the end of 2008, and other social sites, "have challenged traditional media outlets and brought new ones to the fore, creating an increasingly complex -- and sometimes messy -- news environment."

Gallup also said the increasingly partisan nature of cable news could be related to declining confidence in television news.

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